I’m sure you’ve heard this one before: Proper prior preparation prevents pitiful poor performance. Well, when it comes to launching a new product, you can’t help but sweat the small stuff. Furthermore, when it comes to building a product that is an industry game-changer, you can’t help but pay attention to details either. And boy-oh-boy are there a ton of details. What could possibly go wrong?
Amongst the myriad of launch details is the age-old question; When do you launch? When – along with where and how – are paramount with regard to letting the world know you have a new widget and are critical to the above mentioned 7 P’s for success. Unlike giving birth, we have the luxury of being able to decide when, where and how we will unveil our new bundle of joy. For those of us at Spectralink, we selected the annual Healthcare Information Management Systems Society (HIMSS) Conference to be the birthplace of our latest – and dare I say – greatest handset ever produced in our 27-year history.
The HIMSS Conference is to healthcare what the Detroit Auto Show is to the car industry. It’s where everyone in healthcare IT goes to see what’s new, what’s trending, and what’s going to make their life easier as an IT professional in one of the most demanding, technology-rich environments around. It’s where 45,000 attendees walk miles of exhibition aisles visiting hundreds of vendors looking for cutting-edge solutions to help them solve their growing list of healthcare technology challenges.
It’s all a bit overwhelming, to say the least. For Spectralink, the annual HIMSS conference is an ideal venue to engage healthcare innovators and leaders to share not only our platform’s latest development, but also directly engage with our customers as well. Therefore, it is with this venue of connected health that Spectralink has announced to the healthcare IT world that there’s a new smartphone in town, and its name is Versity.
Every kid and their mother has a smartphone these days, so why all the buzz around yet another smartphone hitting the market? In a word, Purpose Built. Okay, that’s two words, but you get the idea. When you’re the leader in healthcare mobility, you tend to pay attention to what your customers are looking for in a clinical collaboration device. In other words, you pay attention to the details.
With Versity, we listened and we have responded in kind. With Spectralink Versity, we have built a device that is slim and light just like your very own personal smartphone that you’ve come to know and love. However, it’s also purpose-built for the clinical worker who needs an enterprise-grade smartphone that is rugged and able to perform at a high level within the confounds of a demanding healthcare environment.
We have successfully created the proverbial “best of both worlds” scenario. Easy to use, technologically advanced, clinically sound, and IT savvy – the Versity smartphone checks all the boxes. No other tradeshow in the healthcare world compares to HIMSS, and we can now proudly say that no other smartphone in the clinical mobility space compares to Versity.
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